STRATEGY
Whether you are looking to establish a new marketing strategy or a brand activation or just someone to manage your existing marketing plans on an ongoing basis, look no further than the digital strategy consultants, BLCK BRND
As an award-winning creative marketing and digital strategy consultancy, BLCK BRND is perfectly placed to assess your existing business strategy and look at your positioning and performance.
We will identify and evaluate strategic marketing options to boost your business. We can assist you in developing a creative digital marketing strategy to support your business plans.
Our creative marketing & digital strategy services include:
- Business strategy development,
- Marketing strategy development,
- Market analysis,
- Competitive analysis,
- Market identification and segmentation,
- Business planning,
- Business performance management and
- Business and market review.
Marcomms Strategy
Based on your business or campaign goals we will develop an integrated marketing communications strategy that will optimise your budget and KPI:
- Strategy oversight
- Implementation
- Timescales
- Monitoring and evaluation
- Management and reporting
Planning
We can work with you to develop your marketing plan:
- Background
- Key information from your business plan
- Objectives
- Financial, product, service and sector, in detail
- Marketing requirements
- What is to be communicated
Research, analysis and insight will form the foundation of our planning. We will define the proposition and positioning, build a message matrix and profile the target audience.
Research
Market and customer insight is essential in the development of a marketing plan or creative brief, and we provide a complete strategy, authoring, sampling, analysis and insight service for our projects.
Marketing
We can act as your outsourced activation managers to ensure the strategy and planning is perfectly executed and the resulting impact is measured.
Having a strategy and a marketing plan is great. but ensuring it is implemented, on track and with measured KPI is crucial.
Reputation
Managing your brand’s reputation through media channels, social relationships, friends, colleagues, partners, clients and suppliers. Our strategic communications consultancy services are designed to promote your products and businesses as well as to enable you to effectively connect with your customers, employees and other stakeholders.
Our experience and knowledge allows us to suggest and implement the best strategies and channels for client messages. Individual PR and communications packages can be created, either as a long-term co-ordinated activity or on an individual project basis.
